KEEP IT SIMPLE… 

Why is choosing a pair of socks so complicated? 

When I decide to buy socks, I get stuck in this swamp of choice; confused by quality, price, fabrics - not to mention design and colour...

Lordy!

I just want a pair of good, comfortable quality socks, at the right price. 

Life is complicated enough; I want buying socks to be simple. 

So we offer two sizes in three simple, classic choice of colours…